ClitCollective is a bold, visually engaging campaign designed to challenge the stigma surrounding vaginal health and empower individuals to take control of their well-being. Knowledge is power, and research shows that there is a lack of education surrounding vaginal health and general female autonomy. The campaign’s mission is to normalize conversations about intimate health by creating a space where people can engage with this topic without shame or fear of judgement. Through captivating branding, vibrant visuals, and accessible messaging, I developed a cohesive brand identity that reflects both strength and sensitivity.

The design focuses on inclusivity, breaking down barriers to important discussions through a mix of playful typography and impactful imagery, with a mature color palette. This memorable and informational campaign encourages open dialogue, supports education, and celebrates bodily autonomy. ClitCollective is more than just a campaign; it’s a step towards healthier, stigma free conversation and community.